” Would Rachel use Vale Products?”

Our endeavours hit the Evesham Journal today…

Text: A VALE company is bubbling up with excitement at the thought a Hollywood star could be using one of their products.

Emma Heathcote-James, owner of the Little Soap Co based in Bretforton, posted a bar of her hand-made soap to Jennifer Anniston after it was revealed the secret to the Friends star’s youthful looks was a £1.99 bar of soap.

Emma acted after she was concerned Jennifer could be putting her beauty, and her health, at risk by using chemical-rich products.

“Like Jen, so many of us put our faith in a multi-national brand believing it to be doing us good when in fact no one knows the damage long term use of these chemicals creates,” she said.

“One thing Little Soap Co is trying to do is re-educate people on the dangers of synthetic fragrances and paraben preservatives which are used widespread in mass market beauty products.

“We only scent our soaps with essential oils and the only other thing in our soaps is pure top grade oils – no nasties of any kind simply because they are not needed, no parabens, preservatives or detergents. It naturally lathers, which makes it not just a pure bar but also a green, eco and skin friendly bar.

“So – we have sent her a bar of our Little Soap from Bretforton all the way over to Beverley Hills explaining all this and that she can buy genuinely pure and natural soaps anywhere – though needless to say, if she wanted to use ours mail order it would be a real coup for the Vale.”